Popeyes
Franchise Fee
$50,000
Investment
$1.2M – $3.9M
Royalty
5%
Ad Fund
4.6%
Earnings
Disclosed
How Popeyes compares
Compared against the 225 food and beverage brands in our database.
Training
Popeyes requires management employees to complete the Popeyes Training Program (PTP), a blended learning program of online coursework, webcasts, and in-restaurant training totaling approximately 115 hours over 6 weeks. A minimum of 5 managers must complete PTP at $5,000 per participant.
Territory
Franchisees receive a Protected Area equal to the lesser of a 1-mile radius or 50,000 people around the restaurant, within which no other non-Alternative-Venue location will be opened. Under a Development Agreement, broader Territory is granted but is not exclusive.
Support
Popeyes provides advisory assistance via bulletins and visits, maintains an Advertising Fund (4.6-5% of Gross Sales), conducts periodic inspections, and makes the Brand Standards Manual available electronically. POS/BOH system support runs $3,000-$6,500 annually.
Data source
Extracted from the Popeyes Franchise Disclosure Document on file with the Wisconsin Department of Financial Institutions (WDFI). FDDs are filed under the FTC Franchise Rule and published by WDFI as public records. How we extract this data.
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